Twitter is Paying Creators Ad Revenue on Their Threads

Going forward, Twitter will now share ad revenue with creators for any ads appearing in their threads. The update was announced by Elon Musk back in February, so many creators have been eagerly waiting for this update to appear on the platform.

How to Use TikTok Interactive Add-Ons

Recently, some major releases for TikTok, including interactive add-ons, have been added to the platform, which you’ll notice when accessing TikTok Creative Centre to create an ad.

Our Guide to Threads: Need to Knows and Top Tips

Threads (Meta’s new competitor to Twitter) has now been live for a little under a week, giving us a bit of time to play around with it and see what is working best on the platform, so we figured we’re ready to give you a guide to Threads!

In this guide, we’ll talk you through:

How to set up an account
Why Threads launch was so successful
Everything that seems to get results
Our predictions for new features

Visiting Canva Studio, London

Last month Abbi had the chance to attend Canva Studio London’s launch week, as they opened their first European office.

A guide to finding social media trends

Have you ever wondered why you’re seeing everyone on your social media feed posting similar content?

The answer… it is because they are ‘following a trend’.

Social media trends are renowned for their high engagement levels such as video views, likes, shares, and comments.

The reason people do this is because it’s a great way to bring exposure and awareness to your business.

Is buying backlinks now considered outdated?

man wearing a blue jumper and hat with arm stretched out and text on the left hand side

One big question that doesn’t seem to go away in SEO: are backlinks even worth it these days? Just a quick reminder, what are backlinks again? According to the fab team at Semrush, this is their definition of backlinks: “Backlinks are links on one website that point to another website. They’re also known as inbound […]

Apprenticeship Week 2023

It’s nearing the end of National Apprenticeship Week, so it felt important to talk about the opportunities apprenticeships can provide, both for a learner and a business.

As many of you may know, we currently have two apprentices at Infinity Digital: Hal and Abbi.

Google continuous scroll updates coming your way in 2023

A person scrolling on Google on their phone with a laptop in the background

Just before Christmas, Google had released their continuous scroll feature to desktop users in the USA. This means that it is only a matter of time before we see this here in the UK and the rest of the world! You’ve probably already noticed that the results, at the end of what used to be […]

What should your marketing budget be in 2023?

man in a frame with a yellow box behind him

Here we are again, another new year and a whole host of exciting campaigns to plan and deliver. Our team are buzzing to be back, and we thought this topic of budgets would be a great way to start things off. Digital marketers are known for their creativity and strategic decision making but budgets are […]